"So for every 25 copies of Doom Patrol #4, Booster Gold #26, R.E.B.E.L.S. #10, Outsiders ‘24 and your retailer orders, they can order a bag of fifty Sinestro rings, Agent Orange rings, Indigo Tribe rings and Star Sapphire rings respectively.
And for every 50 copies of Justice League of America#39, Blackest Night #5 and Adventure Comics #4 sees you with a bag of fifty Red Lantern rings, Green Lantern rings and Blue Lantern rings, also respectively."
This seems like a great deal, especially for fans of Doom Patrol and other books like it. It will give new exposure to these great titles, and perhaps get new readers in the process.
Now - these Ring are not going to be free. I hope Comic stores are smart and simply give you the Ring when you buy the corresponding issue. That seems like the most fair deal - and it works great for me, because I get most of those titles already.